Not Your Grandma's

3-Month Surge: 33.49% Attributed Revenue Growth

Not Your Grandma's offers stylish, comfortable compression socks designed for people with chronic conditions, pregnancy, or active lifestyles. Their products focus on reducing pain, swelling, and discomfort while adding fun, colorful designs to a traditionally boring category. The brand aims to provide both functionality and style in every pair.

33.22%

Attributed Revenue Rate

£36,199.07

Revenue in USD

60x

ROI

17.8%

Click-through Rate

TAS Digital’s focus on creating new flows, personalized campaigns, and high-level segmentation has driven exceptional results for Not Your Grandma's. These efforts contributed to 39.13% of total attributed revenue, marking a 36% growth compared to the previous period. The strategic approach, including product launch campaigns, optimized customer engagement and maximized conversions, showcasing the effectiveness of tailored marketing strategies in delivering impressive growth.